This tour started life as a project in the Society's annual Student Assessment Scheme. The idea was that a bus loaded with famous designers would drive around the country visiting colleges and universities running workshops for students and giving lectures emphasising the importance of typograpy in design. The project provoked enough interest to suggest that a tour could be feasible.
Sometime later, over dinner in London, Erik suggested that he had always wanted to get a bus, put half a dozen of his best designer friends on it and do a typography road show. Maybe this can still happen? But for now, Kern Up The Volume sees Erik visit five major cities presenting his unique insight and commentary on design. At each venue, we have invited two locally based designers to talk alongside Erik, so each presentation promises to be highly informative, entertaining and not to be missed.
The event is split into two sessions. The afternoon is for students and tutors and will emphasise the importance of typography in graphic design. The aim is to raise the awareness, understanding, appreciation and application of typography in a number of contexts. A question and answer session at the end provides the opportunity for the audience to raise questions with the speakers.
The evening session is for professionals and will provide a platform for a showcase of work and ideas and perhaps a focus on a particular theme. This will also be followed by a question and answer session with the audience.